I’ve always been a free spirit and a deep lover of nature.

Everything about the earth the scent of rain, the calm of trees, the feel of raw, natural textures  has always grounded me. I’ve known for as long as I can remember that I wanted to create something connected to nature, something that felt honest, simple, and pure.

That connection to the natural world is what inspired me to create Earthish Skincare — a brand that reflects everything I value: simplicity, integrity, and the beauty of nature in its truest form.

Before bringing my vision to reality, I spent a long time trying and perfecting different formulas until I finally said, “Yes — this is the one, Aysu, you got this.” Each product in the Earthish range carries that same intention and care  thoughtfully developed to nourish the skin and bring a sense of calm through every ritual.

Earthish Skincare is more than a skincare line — it’s an experience that connects you back to nature. Every bottle tells a story of care, craftsmanship, and earth-inspired beauty  created for those who believe that simplicity is the ultimate luxury.

I want Earthish Skincare to remind others that beauty doesn’t need to be complicated or artificial; it can be simple, honest, and deeply grounding.

What drives me is the belief that we can care for our skin and the earth at the same time. I’m passionate about crafting products that not only nurture the skin but also encourage calmness, confidence, and self-care in everyday life. Every formula, every detail, and every package reflects a purpose: to help people slow down, breathe, and feel good in their own skin — naturally.